Jonathan Maus of BikePortland dropped a bombshell in the the latest episode of the Spokesman podcast: In partnership with Trek, Nike produces and sells cycling gear!
Apparently, Nike, which supported Lance Armstrong with sponsorship and cycling gear, also sold cycling gear to consumers wiht the 10/2 brand through its online shopping portal and dealers.
Possibly because of lack of consumer response, Nike has decided to end its relationship with Trek and reevaluate its cycling line of products. Nike Cycling products will be available through 2008.
(Yes, I know Nike has sold cycling gear for some time. I even own some. I'm being snarky.)
Showing posts with label nike. Show all posts
Showing posts with label nike. Show all posts
Tuesday, April 03, 2007
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