When you are thinking about that next bike related purchase please consider that the internet company or national chain that may offer a perceived lower price is doing so without the service or contribution to local advocacy and our local biking community that we all benefit from and enjoy.
vs. Internet mail order?
I see obvious parallels between Hollywood's creative industries and what the bike shop world is going through right now. I read the open letter and see someone asking customers to join him in putting his head in the sand in the hopes that if we ignore it, the Internet will magically go away. It reminds me of ABC's Charlie Gibson telling journalism students that their industry would be fine if everyone would stop reading online news for free and just buy more dead-tree newspapers.
Discussion at Practical Pedal.